Privacy Policy

I. Responsible authority and data protection officer

1. The responsible entity for data processing within the framework of the General Data Protection Regulation (DSGVO) and other data protection regulations is:

Röntgenstraße 30
71254 Ditzingen

Telefon: +49 7152 99770-0
Telefax: +49 7152 99770-26

2. The data protection officer of the responsible entity is:

Rechtsanwalt Horst Speichert
esb Rechtsanwälte
Schockenriedstr. 8A
70565 Stuttgart

II. Protection of your personal data

Data protection is very important to us. Accordingly, we process personal data only in accordance with the legal provision for data protection and data security. Our employees are obligeted to keep your data confidential.

Our online content is accessible without registration, ie. without the provision of your personal data and can generally be used withoug active disclosure of your identity or the manual input of personal data. If you would like to obtain products, services or information from us, we ask for your personal contact information. The extend to with we process these data is described in detail below.

III. General information on processing your personal data

1. Description of the processing of personal data

We use IT systems on our websites, for the provision of services to ur users and customers, for which we process the personal data, as described in more detail below.

2. Legal basis for the processing of personal data

As far as we obtain the consent of the data subject for processing of personal data, Art. 6 para. 1 lit. a of the DSGVO functions as the legal basis.

In the processing of personal data, which are necessary fot eh performance of a contract to which the data subject is a party, Art. 6, para 1, lit. b of the DSGVO functions as the legal basis. This also applies to processing operations required to carry out pre-contractual actions.

Insofar as processing of personal data is required to fulfill a legal obligation that is subject to our company, Art. 6, para 1 lit c of the DSGVO functions as a legal basis. If processing is necessary to safeguart the legitimate interests of our company or a third party, and if the interests, fundamental rights and freedoms of the data subject do not prevail over the first interest, Art. 6 para.1 lit. f of the DSGVO functions as a legal basis for processing.

3. Disclosure of data

A transfer of personal data to third parties takes place in accordance with Art. 6, para 1, sentence 1, lit. a of the DSGVO, only with the consent of the data subject, eg. if you inform us of your interest in services or events. In this case, the data might be passed on, if required for the organisation, to the relevant companies and organization.

Furthermore, we will only disclose personal data to third parties if, in accordance with Art. 6 para 1 sent. 1 lit. c of the DSGVO, we are required to do so by law or in accordance with Art. 6 para. 1 sent. 1 lit. b of the DSGVOit is required for the settlement of contractual relationships with the data subject.

4. Data erasure and storage duration

Personal data of the data subject will be deleted or blockes as soon as the purpose of the storage is omitted. Beyond that a storage may occure, if it is provided by the European or national legislation in regulations, laws or other regulatiosn to with the cotnroller is subject. The data is therefore deleted or blocked if a storage period prescribed by the standards mentioned expires, unless the storage of the data is necessary for a fulfillment of the contract or an overriding legitimate interest.

IV. Usage of our website

1. Description and scope of data processing

When you visist our homepage, the browser used on your device automatically sends inforamtion to the server of our website. This information wil be collected without your intervention and stored until automated deletion:

  • IP-adress of the requesting computer
  • Date and time of access
  • Name and URL  of the retrieved file
  • Website from which access takes place (referrer-URL)
  • used browser and if applicable the operating system of your computer
  • Name of your access provider

The log files containt IP adresses and other data, that allow an assignment to a user.

2. Purpose of data processing

The temporary storage of the IP address by the system is necessary to allow delivery of the website to the computer of the user. Therefor the user's IP address must be recorded for the duration of the session. A storage in log files, ensures the functionality of the website. In addition, the data is used to optimize the website and to ensure the security of our information technology system. An evaluation of the data for marketing purposes does not take place in this specific context. In particular, we use the data

  • to ensure a smooth connection of the website
  • to ensure comfortable use of our website
  • for evaluation of system security and stability
  • for further administrative purposes

In addition, we use cookies and analysis services when visiting our website. Further details can be found under no. VI of this Privacy Policy.

3. Legal basis of data processing

The legal basis for data processing is Art. 6 para. 1 sent. 1 lit. f of the DSGVO. Our legitimate interest follows fromt eh data collection purposes described above. In this specific context, we do not use the data collected for the purpose of drawing conclusions about you.

4. Duration of storage

The data will be deleted as soon as it is no longer necessary for the purpose of its collection. In the case of the collection of data for the provision of the website, this is basically the case when the respective session is completed. Insofar as unabridged storage of IP addresses takes place in log files, the personal data will be deleted or anonymised after seven days at the latest. Any further storage is possible in connection with cookies or analysis services. In this case, the IP addresses  of the users are deleted or shortened, so that a mapping of the calling client is not possible. Further details can be found under no. VI of this privacy policy.

5. Objection- and und possibility of clearance

The collection of data for the provision of the website and the storage of the data in log files is essential for the operation of the website. Consequently, there is virtually no possibility of contradiction on the part of the user if you want to use our site.

V. Forms at the website, newsletter, information

1. Description and scope of data processing

All personal data collected in connection with forms on our website are voluntarily provided by the user.

Contact form

We us a contact form on our website, where you can establish a direct contact with us. We collect the following personal data: name, address, e-mail address, company, industry, telephone number and your message to us.

2. Purpose of data processing

We process your personal data to work on your inquiries, to provide the services you require, to ensure compliance with laws and regulations, and to enforce legal claims.

3. Legal base for data processing

The legal basis for data processing is Art. 6 para. 1 p. 1 lit. a and b DSGVO, since your consent to the use of a form or the sending of information is available and / or a contractual service is provided.

4. Duration of storage

The personal data collected will be stored for as long as necessary for the purposes described. Insofar, as the data are subject to legal storage obligations, for example according to the AO or the HGB, they must be kept for six or ten years. Incidentally, the general storage principles described above apply.

5. Objection and removal possibility

Insofar as the data are subject to legal storage obligations, there is no possibility of contradiction for the user. The consent to the sending of the newsletter or of information can be revoked at any time, both via the unsubscribe link in the individual mailings as well as informally, e.g. via e-mail to In all other respects, the rights of the persons concerned described below exist.

VI. Cookies, plugins and web analytics

1. Beschreibung und Umfang der Datenverarbeitung

What are Cookies?

When requesting content from our online data content, cookies are set, e.g. for the optimization of communication times or for the anonymous, statistical evaluation of the use of our website. Cookies are small text files that are stored on the user's computer when visiting a website. They can be automatically recognized and read during a current or next visit. If you leave our site and access third pages, the landing page may also set cookies. We are not legally responsible for these cookies. For the use of these cookies by third parties and the information stored therein, please compare the local privacy statements and the following statements.

Which data is processed?

Within the scope of cookies, analysis tools and plugins et al. the name of the Internet service provider, requested files, IP address, access to individual pages, browser type, screen resolution, color depth, operating system, search terms and reference pages from which you have accessed our web pages are processed. In the following, we also describe in detail which cookies, analysis tools and plug-ins we use, which data are processed and how you can deactivate the analysis tools.

Google (universal) Analytics

The website uses Google Analytics, a web analysis service of the Google Inc. (, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter „Google“). In this context, pseudonymised usage profiles are created and cookies are used. The information generated by cookies about your use of this website such as

  • Browser type/version,
  • used operating system,
  • Referrer-URL (the previous visited page),
  • Host name of the accessing computer (IP-Adresse),
  • time of the server request,

are being transferred and saved to a server from Google in the USA. This information is used to evaluate the usage of the web site, to create reports of website activities and to provide further services connected with the use of this website and the internet for the purposes of market research and the needs-based design of these internet pages. Furthermore, this information will be transferred to a third party, if applicable, as long as this is required by law or if a third party processes this data on our behalf. By activating the IP anonymization on this website, the IP address will be shortened before transmission within the EU or the EEA (IP masking). Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. The anonymized IP address provided by Google Analytics within the framework of Google Analytics will generally not be merged with other data provided by Google.

You can prevent the installation of Cookies through the corresponding settings in your browser software (further details below). However, we are informing you, that in such a case not all functions of this website might be fully utilized. Beyond that you can prevent the collection of the data collected through Cookies, and data related to your usage of this web site (incl. your IP address) as well as the processing of this data through Google, by downloading and installing a browser-add-on ( As an alternative to the browser add-on, especially for browsers on mobile devices, you can prevent the collection by Google Analytics by clicking on this link. An opt-out cookie will be set which prevents the future collection of your data when visiting this website. The opt-out cookie is only valid in this browser and only for our website and is stored on your device. If you delete the cookies in this browser, you need to set the opt-out cookie again.

Google has its headquarters in the USA and is certified according to the EU-US-Privacy Shield. A current certificate can be viewed here. Under the agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield. For more information about privacy related to Google Analytics, see the Google Analytics Help Center (


Our website uses plugins of the Google powered site YouTube. YouTube is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“). When you visit one of our YouTube plug-in-enabled sites, you will be connected to the servers of YouTube. The Youtube server will be informed which of our pages you are visiting.

For videos from Youtube that are included on our site, the advanced privacy setting is enabled. This means that no information is collected and stored on Youtube by website visitors, unless they are playing the video. If you're logged into your YouTube account, YouTube will allow you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

For more information on the purpose and scope of data collection and the further processing and use of data, as well as your rights and options to protect your privacy, please refer to the privacy policy of Google:

For the purposes of marketing and optimization, products and services of wiredminds GmbH ( are used on this website. Data is collected, processed and stored, from which usage profiles are created under a pseudonym. Where possible and useful the usage profiles are completely anonymous. Cookies can be used for this purpose. Cookies are small text files that are stored in the visitor's Internet browser and serve to recognize the Internet browser. The collected data, which may also contain personal data, are transmitted to wiredminds or collected directly from wiredminds. wiredminds may use information that is left by visits to the websites to create anonymized user profiles. The data obtained without the separately granted consent of the person concerned will not be used to personally identify the visitor to this website and they will not be merged with personal data about the bearer of the pseudonym. As far as IP addresses are collected, these will be anonymized immediately after collection by deleting the last number block. Data collection, processing and storage may be objected to at any time with future effect.

Exclude from Tracking.

2. Purpose of data processing

We process and use the resulting data to improve the marketing of our websites, to increase the user-friendliness of the websites and for other optimization purposes. The analysis required for marketing and optimization purposes usually does not allow us to identify your personal or personal information. In particular, no names, addresses, telephone numbers or other data are stored that can be directly attributed to individuals. The analysis provides only aggregated data, such as the number of visitors and the page views. We point out, however, that according to widespread opinion, dynamic IP addresses and the associated usage data are classified as personal data.

Among other things, cookies allow us to tailor our website to your wishes, to establish connections between different visits to our website, or to store your password in the browser so that you do not have to reenter it every time. We also use cookies for target group advertising. We also allow data providers or other automatic data collection tools to use our cookies to help us deliver our own content and advertisements as well as measure the effectiveness of our advertising efforts. These cookies may provide anonymous or other data, linked to data that you have transmitted to us and that we pass on to data providers in hashed form, that is unreadable by humans. For registered users, the data collected on our websites is not anonymous. We use this information together with other information that we know or derive about you, such as: For example, your preferences to provide content, services, and advertisements tailored to you.

We do not pass on any information to these advertisers and other third parties that directly identifies you. Advertisers and other third parties (such as advertisement networks, advertisement agencies, and any other service providers they may mandate) can only assume that users who interact with or click on personalized ads or content belong to the audience to which the ad or content relates directed.

3. Legal basis of data processing

The pictured cookies, plugins and tracking measures are based on Art. 6 para. 1 p. 1 lit. f DSGVO. The data processed thereby for the named purposes serves the preservation in the context of a weighing of interests over predominant legitimate interests of our enterprise and third parties, in particular on a promotional address of our customers and users, and is therefore necessary according to the proportionality principle.

4. Duration of storage

Some of the cookies we use are deleted after the end of the browser session, ie after closing your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies). The duration of the storage can be found in the overview in the cookie settings of your web browser. Incidentally, the general storage principles described above apply.

5. Contradiction- and removal options

If you do not want us to use cookies, set your Internet browser to erase cookies from your hard drive, block all cookies, or warn you before a cookie is stored, so you can decide on a case-by-case basis whether you want the cookie. Each browser differs in the way it manages the cookie settings. They are described in detail in the help menu of each browser. It explains how to change your cookie settings. You will find the respective browser information, e.g. under the following links:

Internet Explorer:





Important: Certain features, such as content recovery, can only be used through the use of cookies. We therefore recommend that you do not completely disable cookies.

Incidentally, you will also find the options for deactivation in each case directly in the description of cookies, plugins and tracking measures (see above).

VII. Rights of the person concerned

Based on the privacy policy you have different rights, as shown following.

1. Right to information

You have the right to request information about your personal data processed by us in accordance with Art. 15 DSGVO. In particular,  information about the processing purposes, the categories of personal data, the categories of recipients to whom your data has been disclosed, the planned retention period, the right of rectification, deletion, limitation of processing or opposition, the existence of the right to complain, the source of their data, if not collected from us, and the existence of automated decision-making, including profiling and, where appropriate, meaningful information about their details.

2. Right of correction 

In accordance with Art. 16 GDPR, you have the right to demand the correction of incorrect or completion of personal data stored by us.

3. Right of erasure

You have the right, in accordance with Art. 17 DSGVO, to request the erasure of your personal data stored by us, unless the processing for the exercise of the right to freedom of expression and information, for the fulfillment of a legal obligation, for reasons of the public interest or for assertion, exercise or defense of legal rights is required.

4. Right to restriction of processing

You have the right, in accordance with Art. 18 DSGVO, to request the restrict the processing of your personal data, as long as the the accuracy of the data is contested by you, the processing is illegitimate, but you decline the erasure, we do not require the data anymore, however, you need them for the assertion, exercise or defense of legal claims or you have objected to the processing in accordance with Art. 21 DSGVO.

5. Right to data protability

You have the right, in accordance with Art. 20 DSGVO, to receive your personal data provided to us in a structured, standard and machine-readable format or to request the transfer to another person in charge.

6. Right to revoke the data protection consent declaration

In accordance with Art. 7 (3) DSGVO, you have the right to revoke your data protection consent declaration at any time. As a result, we may no longer continue the data processing based on this consent. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.

If you want to make use of your right of revocation, it is sufficient to provide a corresponding notification via all known means of communication, in particular also by e-mail

7. Right to complain to a supervisory authority

You have the right to complain to a supervisory authority in accordance with Art. 77 DSGVO. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.

8. Right of objection

If your personal data is based on legitimate interests in accordance with art. 6 para. 1 sentence 1 lit. f DSGVO are processed, you have the right to file an objection against the processing of your personal data in accordance with Art. 21 DSGVO, provided that there are reasons for this arising from your particular situation or that you have a Opposition directed against direct mail. In the latter case, you have a general right of objection, which is implemented by us without specifying any particular situation.

If you wish to make use of your right of objection, you will need a corresponding notification via all known means of communication, in particular by e-mail to

After exercising your right of objection, we will not further process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing of the assertion, exercise or defense of legal claims serves. This does not apply if the processing is for direct marketing purposes. Then we will not process your personal data for this purpose.

9. Automated decision on a case-by-case basis, including profiling

You have the right not to be subjected to a decision based solely on automated processing - including profiling - that will have legal effect or similarly affect you in a similar manner. This does not apply if the decision

(1) is necessary for the conclusion or performance of a contract between you and the party responsible,

(2) is permissible on the basis of Union or Member State legislation to which the controller is subject, and that legislation contains adequate measures to safeguard your rights and freedoms and your legitimate interests, or

(3) with your expressed consent.

However, these decisions must not be based on special categories of personal data under Art. 9 (1) DSGVO, unless Art. 9 (2) lit. a or g DSGVO applies and reasonable measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases referred to in (1) and (3), the responsible party shall take appropriate measures to safeguard your rights and freedoms and legitimate interests, including at least the right to obtain the intervention of a person by the controller, to express his / her own position and Contesting the decision is one.

VIII. Data security

When visiting our websites, we use the widely used SSL (Secure Socket Layer) method in combination with the highest encryption level supported by your browser. Whether an individual page of our website is transmitted, the encrypted form can be recognized by the fact that the address line of the browser changes from "http: //" to "https: //" and to the representation of the key or lock symbol in the browser line.

We also take appropriate technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or total loss, destruction or against unauthorized access by third parties. Our security measures are continuously improved and in line with technological developments.

The security measures described are based on art. 6 para. 1 sentence 1 lit. f, Art. 32 DSGVO. The data processed thereby is used for security purposes to safeguard our legitimate interests and the interests of third parties pursuant to art. 6 para. 1 sentence 1 lit. f DSGVO required.

IX. Currentness and change of this privacy policy

This privacy policy is currently valid and is valid as of May 2018.

Due to further development of our website and offers or due to changed legal or regulatory requirements, it may be necessary to change this privacy policy. The current data protection declaration can always be retrieved and printed on our website at